A New Breed of Entrepreneurs
Our women in Bihar never cease to amaze and inspire us. On
Supei’s most recent trip to Bihar, India she learned of new entrepreneurs
rising up in our program. They started making
petticoats, commonly worn under the sari, a few months ago.
Last month,
Nirmala sold one hundred petticoats, the highest number of all. The whole group
had a combined total of one thousand units. When Supei asked how they did this,
Nirmala replied proudly, “I did not advertise, people came because they heard our
petticoat was very good quality.” The rest of the
women explained that although people did not believe them, they were impressed
once they saw their stitch work. Eventually people started buying from our
women instead of going into the market.
Sampo, our head
sample maker, tells us that the reason for their success includes their
service, higher quality fabric and stitching. They are determined to deliver on
time with the best possible product.
It is hard to
believe these are the same women who were afraid of traveling out of their
villages and cried in a hidden corner because of the abuse and hopelessness
they endured. Despite their challenging past, they have overcome the social
stigma, and have become a new breed of entrepreneurs and changers in their own
communities.
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